Alfa Romeo is attempting to play with the big boys (the Germans) as they mount a comeback. They definitely have a chance of making a strong comeback and even eclipsing some of the strong vehicles that BMW and Mercedes-Benz have on the market at the moment. The Giulia QV is aimed squarely at the BMW M3 and Mercedes-Benz C63 AMG, and it actually outperforms them on a number of metrics.
The most obvious statistic to talk about first is horsepower. The Giulia QV has over 500 Hp. Neither the BMW M3 or the Mercedes-Benz C63 AMG have reached that output. The BMW M3 comes with 425 HP and the Mercedes-Benz C63 has 469 HP. That makes the Giulia the most powerful of this bunch, and it translates to speed too.
Mercedes-Benz C63 AMG
The Giulia QV set a record at the Nurburgring finishing its lap in 7:43. That's faster than anything the Germans have toured 'round the track. Part of what contributed to that record setting lap is the Giulia's impressive power to weight ratio. It is indeed a lighter vehicle than its rivals at 3,360 lbs.
It has a 50:50 weight distribution that is achieved through short overhangs, a long hood, and a long wheelbase.
All these are great reasons to choose the Alfa Romeo Giulia QV over its competitors, but things aren't so simple. The biggest challenge will be for the Giulia QV's ability to overcome the brand loyalty that many customers feel to individual brands and the German auto industry as a whole. On top of that, the Giulia is by no means an bad looking car, in fact it's quite good looking, but looks are subjective and it is impossible to tell if people will like the Giulia's styling so much so that they'd choose it over the Germans.