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Interesting read, it will be quite interesting to read the news on Friday.

https://www.msn.com/en-us/autos/news/could-chrysler-be-killed-this-friday/ar-AAy2mSb?ocid=spartanntp

Swirling rumors suggest that one of America's oldest remaining automakers could be on the chopping block.
Sergio Marchionne will hold an investor's meeting in Italy on Friday, June 1, in*Balocco, Italy, where the CEO will possibly kill*one the*corporation's most historic*brands. FCA specialist*Larry P. Vellequette of*Automotive News reports that "a*source told a European colleague" that Marchionne would declare the end of the*Chrysler brand in the speech to investors.
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In addition,*Marchionne could*detail plans*to pull Fiat out of the United States and China, according to Automotive News. The brand would re-focus on building vehicles for Europe,*Brazil, and emerging markets.*
FCA's big strategic pivot would free up money to invest even more into Jeep, which is already the corporation's most profitable division. Among the new products reportedly on the way, there would be an even smaller SUV below the Renegade*and the luxurious Grand Wagoneer for challenging the upper end of the segment.
The corporation might also merge Alfa Romeo and Maserati into a single, performance-oriented division, according to Automotive News. The move would make sense because having two brands focusing on sports cars doesn't make much sense when consumers are currently clamoring for crossovers.
These major moves would be*Marchionne's final grand flourish as CEO before he retires from FCA next year. He has led the company for the last 14 years, including spearheading the merger between Fiat and Chrysler and spinning off Ferrari.
If Marchionne actually kills the Chrysler brand, it would be the end of a nameplate with over 90 years of history in the United States. However, the lineup consists of just two models today: the ancient 300 sedan and the still fresh Pacifica minivan. With so few products, axing Chrysler is easier than ever.
 

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Well I guess if anyone has a right to put the nail into Chrysler its FIAT....but lets just see what actually transpires.
Chrysler has been in shiiit long before FIAT took the helm after they(Chrysler) declared bankruptcy
 

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Chrysler would be in better shape if it had a modern-day version of the Aspen.

Friday will be very interesting, and I, unfortunately, will be in news incommunicado.
 

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Yeah this may be a lot hype and hooey. But ever since the Chrysler building was sold to a middle eastern investor, I had a feeling it was all over. We will see. If Lincoln can stay afloat along side Ford with it's SUV, I don't see why Chrylser couldn't as well. But then again Ford survived on their own by selling off their Mazda shares. Chrysler is just more Mopar(Plymouth) bloat.
 

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basically no successor named
FCA focus is on a Global position for Jeep/Ram Truck Alfa Romeo & Maserati
Chrysler is not a Global brand NOR will it be
Big Capital investment on Hybrid/Electric push for 2022
No more red ink on balance sheet after this month
Maserati mid-size SUV to be released can you say fancy Stelvio??
articles were fairly good....pretty much what analyst's expected....asked my son what the word is...and he said only thing they thought they would hear would be about perhaps some M&A on their part since they money issues have been addressed....
 

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Maserati has no service issues? I find that unlikely.
EVERY dealership has some type of service issue. However, I find/read that most have been occurring between Jeep/Fiat/Dodge/AR partnerships than Fiat/AR/Maserati ones.
 
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Yeah this may be a lot hype and hooey. But ever since the Chrysler building was sold to a middle eastern investor, I had a feeling it was all over. We will see. If Lincoln can stay afloat along side Ford with it's SUV, I don't see why Chrylser couldn't as well. But then again Ford survived on their own by selling off their Mazda shares. Chrysler is just more Mopar(Plymouth) bloat.
Are you talking about the Chrysler Building in New York (which I love) or its Technical Center in Auburn Hills, MI?

Took a lot more than selling its Mazda holdings for Ford to survive.

basically no successor named
FCA focus is on a Global position for Jeep/Ram Truck Alfa Romeo & Maserati
Chrysler is not a Global brand NOR will it be
Big Capital investment on Hybrid/Electric push for 2022
No more red ink on balance sheet after this month
Maserati mid-size SUV to be released can you say fancy Stelvio??
articles were fairly good....pretty much what analyst's expected....asked my son what the word is...and he said only thing they thought they would hear would be about perhaps some M&A on their part since they money issues have been addressed....
Successor naming wasn't expected.
Has any US brand, other than Jeep, Tesla, Mustang, and the Model T ever gone global?
Please remind me of your son's role/expertise.

Maserati has no service issues? I find that unlikely.
EVERY dealership has some type of service issue. However, I find/read that most have been occurring between Jeep/Fiat/Dodge/AR partnerships than Fiat/AR/Maserati ones.
Better product coming from the factory will be even more helpful in reducing issues.
 
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Thanks Chipshot. I meant the famous, wonderful building in New York. Not sure of it's current status. Still remember my visit to the lobby so many years ago.
 

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Thanks Chipshot. I meant the famous, wonderful building in New York. Not sure of it's current status. Still remember my visit to the lobby so many years ago.
Apparently the Abu Dhabi Investment Council still owns 90%.

I worked a few blocks away from the Chrysler Building during the 1980s and rarely missed including it in my path when my local travels took me in that direction. Did you know it was briefly the world's tallest building? Did you know that the World Trade Center towers were the boxes the Chrysler Building and Empire State Building came in?
 

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Haha! Yes I knew the first 2 but not the bit about the boxes. That was a good one. :) My favorite bit of history was the completion of the building and how the spire was hidden inside and raised as fast as possible "to prevent any other architects from penning anything to compete with it" for a good while. But it could have been simple practical reasons. Hey, I saw photographs on Google when I was searching...

And the source page, fantastic!

http://www.drivingfordeco.com/category/uncategorized/william-van-alen/

Some elements of style are truly timeless. Alfa is pursuing this, which is born out by the plans for the GTV and new 8C. Even the last 8C was retro and wicked sweet ;) It's in the DNA across Ferrari-Alfa Romeo-Maserati. Love it! Keep it up FCA! :D
 

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Are you talking about the Chrysler Building in New York (which I love) or its Technical Center in Auburn Hills, MI?

Took a lot more than selling its Mazda holdings for Ford to survive.

Successor naming wasn't expected.
Has any US brand, other than Jeep, Tesla, Mustang, and the Model T ever gone global?
Please remind me of your son's role/expertise.



Better product coming from the factory will be even more helpful in reducing issues.
initially the rumor was Sergio might tip his hand as too who would carry the ball forward...
GM with Opel ownership gave it a stab...but not that I can recall...however the comment was made in the context that FCA would be concentrating their resources on the brands within their portfolio that are global: Jeep, Alfa, Maserati..and that Chrysler/Dodge were not viewed as fitting into that...
my son works for a well-known private equity firm, and his group covers the automotive industry..and the hype leading up to this meeting was considered to be a big deal....and M&A on FCA's part was considered (by many) to be something that Sergio might address in their 5 year plan
 

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Chevrolet played about as well in Europe as Opel did in the US. I still love that little GT.
 
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